About Us | Torpedo7

We believe that New Zealand is the most epic outdoor playground in the world. We believe that the only thing that hurts more than biking is not biking. We believe in riding up hills and going flat out down snow-capped mountains. We believe waking up in a tent brings you one step closer to nature, to yourself and others. We believe that when you are carving a turn or hitting that jump its about finding your edge. We believe that sharing moments with others outside is an adventure multiplied, a relationship fortified, a memory set for life. We believe that you get ‘out there’ to get closer to who you are and not just to a pin on a map. We believe that nature keeps you balanced, and that your path to freedom is outdoors. We believe that sore muscles on Monday tell your stories - about where you’ve been and how much further you can go. We believe the explorer in you will never be done.

The Torpedo7 brand was launched in 2004 and over the years we’ve grown to be one of the most recognisable names for cross category outdoor gear. We’ve evolved to a point where our extensive range can be found in over 25 stores throughout NZ not to mention we’re online too, meaning we can equip like minded enthusiasts with the best clothing, footwear and equipment 24/7. In 2009 we were proud to launch our own Torpedo7 branded range of gear, designed here in in NZ to ensure the very best quality and designs at the best prices allowing all Kiwis to enjoy their epic outdoor playground no matter what their budget.

Our Motto

Own It (me) Being accountable as champions of our brand

Think Customer (them) Passionate people delivering quality and trusted experiences for customers

Do Good (us) Being considerate of our Team, our Customers ad the Communities we operate in; through bold and mindful actions

At Torpedo7 we’re always on the hunt for new ways to make the outdoors of New Zealand as accessible as possible while ensuring that everyone has the right gear for wherever their adventure takes them. We understand that the time you spend outside is precious, so we are here to help you squeeze the most out of that time. So when that swell hits, that powder falls, that ride is organised or the elements are simply calling your name, you’ll be there — and so will we. Making a Difference Together